As a freelancer, do you think you have what it takes to grow your freelance business and make this year your best year so far?
I think you do. I mean, even if you’re not too sure about it, I really believe you have what it takes to have your big turn around in this year.
And that’s not about me being a motivational speaker! You got what it takes.
Now let’s clear the air. Improving your business as a freelancer or entrepreneur is not just a talking thing. It’s more about what you do to make this a reality!
OK let’s be more clear…
There are specific steps you need to take if you want to grow your freelance business and create specific outcomes for yourself in this year.
Of course that’s probably cliché!
You most likely already know there are certain steps you need to take in order to get things right.
But what you probably do not know are the specific steps you need to take if you want to drive real growth for your freelance business.
Now, to make things easy for you I’m going to share some of the practical steps that have helped me and many others to create effective results for our business below…
Write down your goals
By now, you obviously know that goal setting is a very important first step towards getting things achieved.
But to be honest with you, despite the fact that a lot of us already know the importance of goal setting, for most of us, we don’t set goals.
Either because we don’t want to get overwhelmed or just fix our minds on things we can’t really achieve, a lot of us have ignored goal setting completely.
But here’s the thing, the importance of goal setting cannot be overemphasized.
I mean, before you get to work on achieving something you need to have a clear idea about what you want to achieve. That’s where it starts.
As soon as you are clear about your expected outcomes, you can now get to work on devising the means you want to use in achieving those outcomes.
Now, before we proceed; if you’re planning on growing your freelance business there’s need to set your goals right. So, instead of setting too many goals per time and getting overwhelmed in the process, it is best you set only a few goals.
Preferably, start with 1-3 goals. And then as you get on achieving those ones, you will be motivated to set more and more goals.
Don’t start out setting too many goals. It can get overwhelming.
Sketch your game Plan
In order to improve your freelance business and make 2021 the best year for you, the next thing you want to do after identifying your goals, is to set out your plan.
Your plan is all about the steps you want to use in achieving your set goals.
Supposing your foremost goal as a freelancer is to earn 6 figures before the second half of the year… Your plan will have to cover the steps you’ll use in earning that amount.
Your business plans should cover significant details on how you want to go about achieving the set goal.
The more detailed your plan, the better idea you have on the things you’ll need to do in order to achieve your goal.
Remember, while setting your plan, it’s possible you might not have a complete understanding of all the steps you’ll need to take in order to be able to achieve your goals but this is not a problem.
You really can start with the little idea you have about achieving what you want to achieve
So, if you really want to grow your freelance business, do not bother about all the details from the onset. While writing out your game plan, you might want to skip the details if you can’t figure them out clearly.
Focus on writing out the rough idea as it is, then with time you can work on adding as much details as possible.
Evaluate your freelance model
To start growing your freelance business, you need to re-work on your business model if you want to see improved results for your freelance business.
But before you start with this, you need to work on evaluating your current business model.
Reason behind this is because there’s a high probability that if you continue to work the way you’re doing right now, you’ll definitely get the same result you are getting at the moment.
So, if you really want to scale your your freelance business then there’s need to evaluate your existing mode of operation, alongside your effort and try to see if you’re actually getting the kind of results you’re supposed to get.
Where you’re not getting this then you have to use a different approach, set up different models and try them until you figure out what’s best for you. I’ll discuss briefly on this in the next sub heading.
Create a reliable System
A system is a procedure, method or course of action designed to be used in achieving a specific purpose.
One of the best ways to scale your freelance business is to create a system that will help you to be able to achieve more productivity in less time.
For this to work, you have to intentionally systemize and simplify your freelance processes.
You want to work on creating a system that will boost your effort so you can achieve better results easily.
Now, I mentioned in the preceding sub heading that I was going to discuss on creating new models briefly…
So, after evaluating your models as I mentioned earlier, the next thing you want to do is to create a better model if the existing one is not delivering the right result.
Remembering that creating an effective system can help you to cut down on cost and time spent on a particular business activity, this in turn will help you to scale your freelance business much faster. So, you want to take out time to do this effectively.
For instance, if part of your major tasks as a freelancer involves paying up subscriptions for different clients at different times in a month why not set up a system that allows you to collate and pay up funds for all clients at same time instead of paying at different intervals within a month.
Same things could happen if you’re a content creator…
Instead of spreading your content creation through different days in a week, you can work on choosing a day or two to create all your content, schedule them for publishing and promotion and then use other days for other things.
Doing this will reduce your time spent on these extra activities.
In the post I’ll be sharing via the link below, Tet has written a step by step process that will help you create systems that can scale your freelancing business much faster.
Build effective Collaborations
In the freelance world, collaborations are very helpful and expedient in most cases.
If you want to grow your freelance business then you have to realize that there are going to be times you will need to work with other freelancers or a team of freelancers in order to achieve a specific goal, easier and faster.
Remembering that a lot of your achievements will depend on your efficiency and ability to create faster results, you want to pay attention to collaborating with others effectively.
Creating a healthy working relationship by being able to collaborate with other freelancers like you is very important…
It can come in handy in situations where you have more than enough jobs to handle or other scenarios where a particular expertise is needed to execute a task.
Innovativeness is one of the defining factors that makes businesses grow in leaps and bounds.
As one of the important steps to take towards growing your freelance business, you need to find out areas where you can be more innovative with the way you run your business.
Instead of doing things the way it has always been done, find out; is there a way you can create a better value for your clients?
Where it’s possible to create a better result, or additional value, find out ways to do this consistently. Learn more about how to be more innovative with your business here.
Just as with any other entrepreneur, as a freelancer, I suppose you already know that there are times things may not necessarily go your way no matter how much effort you put in.
For this reason, as you’re aspiring to scale your freelance business, instead of feeling discouraged whenever situations take a different turn, stay resilient.
If you come across instances where you don’t get expected results after putting adequate effort then you want to try to analyze the situation at that point.
Evaluate both the possible and actual cause of the downturn. This will give you an idea on how to avoid such outcomes in the future.
Of course it might get really difficult to stay resilient or continue putting in the effort you want but throwing in the towel is never always the first thing you’ll want to do.
As you can see, there are so many ways to grow your freelance business and get better and more satisfying results…
But the thing is, you have one of the biggest role to play if you’re ever really going to scale your freelancing business.
As you work on using the above steps to enrich your business and create better outcomes, there’s need to continuously embrace change while consistently putting in your best to get the result you want.
So, there you have it! Which of these steps is the most significant for you? Let’s hear you!